Restaurants
How much does a restaurant website cost in 2026?
The honest answer is that the price tag depends less on the website and more on what you're bundling with it. A site that shows your menu and hours is one thing. A site that takes orders, sends texts and runs a loyalty program is a different product, and it's priced like one.
Here's what the main options cost right now.
What does each type of restaurant website cost?
| Option | Upfront | Monthly | Who does the work |
|---|---|---|---|
| DIY builder (Wix, Squarespace) | $0 | About $19-$39 on yearly plans | You |
| Restaurant platform (Popmenu, Owner.com, BentoBox) | Often a setup fee | About $119-$499, plus per-order fees on some plans | Them, with your input |
| Custom build from a studio | $5,000 and up | Hosting and care plans vary | A designer and developer |
| Website in a Week | $795 (one page) or $1,295 (3-5 pages) | $25 | Us, from one form |
Prices are list prices from each company or from published reviews. They change, so check before you sign up.
What do you get from a DIY builder?
The lowest cash cost. Wix's paid plans run $19, $29 and $39 a month on a yearly plan, and Squarespace starts around $19 a month paid yearly, or about $25 paid monthly. Both have restaurant templates and both will let AI draft a first version in a few minutes.
What you're really paying with is your time. Someone has to write the copy, size the photos, type in the menu, connect the domain and make sure your business email doesn't break when they do. For a lot of owners that's a few weekends, and it's the reason the site never gets finished.
What do restaurant platforms charge, and what's included?
Platforms built for restaurants bundle the website with marketing and ordering tools. Popmenu's Starter plan is $179 a month, or $159 a month if you prepay a year, and its higher tiers go to $299 and $499. Owner.com charges $249 a month plus a fee on each order, or $499 a month flat. BentoBox is reported to start around $119 a month for a basic site, with ordering and catering as add-ons.
These can be worth it. If you do real takeout volume and you're handing 15% to 30% of every order to a delivery app, moving those orders to your own system can pay for the subscription. If you mostly need people to see your menu and walk in, you'd be paying every month for tools you won't touch.
What does a custom restaurant website cost?
At a studio like Abra, which is the studio behind Website in a Week, custom sites start around $5,000. That buys a design made from scratch, a real discovery process and features built for you: an ordering flow, a reservation system, a gift card shop, an events calendar. It's the right call for a restaurant group or a place where the website is part of the brand. It's more than a neighborhood taqueria needs.
What does each option cost over three years?
Monthly prices hide the real number, so here's the same comparison over 36 months, before domain fees and per-order charges:
| Option | 3-year total | Not included in that number |
|---|---|---|
| Squarespace, entry plan, paid yearly | About $684 | Your time building and updating it |
| Wix Core, paid yearly | About $1,044 | Your time building and updating it |
| Website in a Week, one page | $1,695 ($1,515 if you pay hosting yearly) | Changes after launch, quoted when you need them |
| Website in a Week, 3-5 pages | $2,195 ($2,015 if you pay hosting yearly) | Changes after launch, quoted when you need them |
| Popmenu Starter, prepaid yearly | About $5,724 | Setup fees, online ordering add-on |
| Owner.com Flex | About $8,964 | Per-order fees |
| Custom build | $5,000 and up, before hosting | Hosting and ongoing care |
Doing it yourself is the cheapest in dollars. It's only cheaper overall if your time is free and the site actually gets built.
What hidden costs should a restaurant plan for?
- The domain name. Usually $10 to $25 a year from a registrar, on top of every option above.
- Photos. Good phone photos are fine. A professional shoot is a few hundred dollars and up, and no option above includes one.
- Menu updates. On a DIY builder it's your time. On a platform it's usually included. With us it's an email and a small quote.
- Per-order fees. Read the fine print on any platform that takes orders. A few percent per order adds up faster than the subscription.
- Leaving. Ask what happens to your site if you cancel. Some platforms keep it. Ours is yours: we hand you the files.
Which option should my restaurant choose?
- You like building things and have a free weekend or three: a DIY builder.
- You do a lot of takeout and want to stop paying app commissions: a restaurant platform with ordering built in.
- You need custom features or a site that carries a big brand: a custom build.
- You need your menu, hours and a call button online and done, without doing it yourself: Website in a Week.
What the $795 and $1,295 cover
Both packages include a mobile-friendly site built from your Google or Yelp page and the photos you send, your menu typed out as real text, a contact form that goes to your email, your domain connected without touching your email, basic SEO setup and one round of changes. The one-page site puts it all on one page. The 3-5 page site gives you home, about, services (your menu), contact and one more page of your choosing, like catering.
What's not included: built-in ordering, reservation systems, online stores, logins, or anything that connects to other software. Those are available as add-ons for an extra cost, quoted for what you need.
Other questions owners ask
Is there a free restaurant website option?
Sort of. Wix has a free plan, but it shows Wix ads and gives you a wixsite.com address instead of your own name. Your Google Business Profile is free and you should have one anyway. Some POS companies include a basic site with their system, which is worth a look if you already pay for that POS.
Does the $795 include online ordering?
It includes buttons that go to the ordering, delivery and reservation pages you already use, like Toast, DoorDash or OpenTable. A built-in ordering system isn't part of either package. If you need one, we quote it separately as an add-on.
Why is hosting $25 a month and not optional?
The sites are built to run on our hosting, which is a big part of why the build price is low. The $25 keeps the site online and fast. There's a 12-month minimum, or you can pay $240 for the year. If you ever leave, you get the files.
What about changes after the site is live?
Email what you want changed and we quote it. Most small edits, like a new price or new hours, are quick and inexpensive. There's no editor to log into, which is part of what keeps the sites simple and fast.
Sources
- Popmenu pricing - Starter $179/month, or $159/month prepaid annually
- Owner.com pricing - Flex plan $249/month plus a per-order fee
- Owner.com plans, via G2 - Flat-rate plan $499/month
- Popmenu pricing breakdown, Restolabs - online ordering billed separately from the base plan
- BentoBox overview, ContentGrip - basic restaurant website from $119/month
- Owner.com pricing and fees, Sauce - delivery app commissions of 15% to 30% per order
- Wix price change, UsagePricing (Aug 2026) - Light $19, Core $29, Business $39 per month, yearly plans
- Squarespace website cost in 2026, Playcode - US plans from $19/month billed annually, $25 billed monthly